Category
UI design, Illustration

Client
Tetra Pak

Agency
Appetite Creative

Year
2019

The interactive mobile quiz for Tetra Pak is an entertaining way to learn about sustainability. The goal of the quiz is to test the user’s knowledge about recycling and Tetra Pak’s environmental impact.

The quiz was designed to reflect the company’s approach to its own products — with a look that mimics recycled materials. The interactive app features two difficulty levels: an easier, kid-friendly mode and a more challenging one for adults. Each round consists of five questions, and every correct answer makes a tree grow. If all questions are answered correctly, a forest appears, with the total number of grown trees representing the user’s final score.

Start Screen

Players can choose to play the quiz or learn more about the environment.

Level Selection

A selection is made between two difficulty levels: easy or advanced.

Question Screen

Participants select one of three possible answers.

Correct Answer

Answer Explanation

Easy level

Answer Explanation

Advanced level

Incorrect Answer

Incorrect Answer Explanation

Easy level

Incorrect Answer Explanation

Advanced level

Result Progress Screen

A correct answer makes the tree grow.

Result Progress Screen

The tree continues to grow with each correct answer.

Final Result Screen

Players can see the total number of trees grown.

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